Understand the target markets, including industry, company, project, company contacts and which market strategies can be used to attract clients
Attract interest in company’s products and services by advertising, networking, developing relationships and obtaining feedback
Develop and manage special projects as required, including research assignments, presentations and project documents for marketing and communications, go-to-market, and business development initiatives
Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends.
Take part in public speaking engagements in both a formal and informal setting
Develop, manage and execute events and tradeshows to create business development and networking opportunities
Participate and assist with proposals, manage and coordinate the RFP process by building out teams, identifying key concepts to be highlighted and presenting to the potential client
Manage the creation of marketing collateral and promotional material to support company’s business development activities
Measure and analyze the success of all marketing initiatives
Build strong stakeholder relationships with key contacts (internal and external)
Extensive travel out of work station will be required

Requirements
Bachelor’s degree in Business Administration, Marketing or related field
3 years minimum work experience in the mining industry.
Knowledge on inspection and testing of metals, minerals, and/ or solid fuels is an added advantage.
Experience in business to business marketing (background in professional services industry an asset)
Proven experience with marketing strategy development and marketing plan development
Ability to manage and prioritize multiple diverse tasks and deliverables within one or more projects
Business acumen and business development experience
Excellent writing, communication and project management skills
Strong knowledge and experience with various social media tools